iPendoring 2026 Finalists

E’qaleni Kwa’khona Isandla Outdoor Media

Vega School at Emeris / Durban

Client / Brand
MTN

Entry Title
E’qaleni Kwa’khona Isandla Outdoor Media

Description (View/Hide)
In South Africa, indigenous knowledge is preserved not only through stories and language, but through the ways communities move, communicate and express themselves. Hand gestures are indigenous knowledge in motion, carrying meaning, identity and cultural expression beyond words. Yet these everyday forms of knowledge can easily be overlooked and lost as generations change.

Entered In

Vega School at Emeris / Durban

Client / Brand
MTN

Entry Title
E’qaleni Kwa’khona Isandla Outdoor Media

Description (View/Hide)
In South Africa, indigenous knowledge is preserved not only through stories and language, but through the ways communities move, communicate and express themselves. Hand gestures are indigenous knowledge in motion, carrying meaning, identity and cultural expression beyond words. Yet these everyday forms of knowledge can easily be overlooked and lost as generations change.

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