iPendoring 2026 Finalists
Maak ‘n Plan
CaitlinWoldu / Cape Town + StephSimpson / Cape Town
Client / Brand
Self-initiated
Entry Title
Maak ‘n Plan
Description (View/Hide)
Brief
Create an illustrated trading card game that utilises and subverts stereotypes, using a South African context. Include packaging and game-related merchandise.
Problem
Racial stereotypes and colourism continue to create disharmony among P.O.C communities in Cape Town, echoing divisions rooted in apartheid thinking.
Insight
Stereotypes lose their power when they are exposed, challenged, and reclaimed. Humour is a unifying tool in South Africa and can create a safe space for people to see beyond assumptions and recognise shared struggles.
Solution
Maak ‘n Plan is a roleplaying card game where characters based on familiar P.O.C personalities must work together to overcome common South Africa challenges. The game encourages unity, humour, and collaboration while highlighting systemic obstacles.
Brief
Create an illustrated trading card game that utilises and subverts stereotypes, using a South African context. Include packaging and game-related merchandise.
Problem
Racial stereotypes and colourism continue to create disharmony among P.O.C communities in Cape Town, echoing divisions rooted in apartheid thinking.
Insight
Stereotypes lose their power when they are exposed, challenged, and reclaimed. Humour is a unifying tool in South Africa and can create a safe space for people to see beyond assumptions and recognise shared struggles.
Solution
Maak ‘n Plan is a roleplaying card game where characters based on familiar P.O.C personalities must work together to overcome common South Africa challenges. The game encourages unity, humour, and collaboration while highlighting systemic obstacles.
Entered In
CaitlinWoldu / Cape Town + StephSimpson / Cape Town
Client / Brand
Self-initiated
Entry Title
Maak ‘n Plan
Description (View/Hide)
Brief
Create an illustrated trading card game that utilises and subverts stereotypes, using a South African context. Include packaging and game-related merchandise.
Problem
Racial stereotypes and colourism continue to create disharmony among P.O.C communities in Cape Town, echoing divisions rooted in apartheid thinking.
Insight
Stereotypes lose their power when they are exposed, challenged, and reclaimed. Humour is a unifying tool in South Africa and can create a safe space for people to see beyond assumptions and recognise shared struggles.
Solution
Maak ‘n Plan is a roleplaying card game where characters based on familiar P.O.C personalities must work together to overcome common South Africa challenges. The game encourages unity, humour, and collaboration while highlighting systemic obstacles.
Brief
Create an illustrated trading card game that utilises and subverts stereotypes, using a South African context. Include packaging and game-related merchandise.
Problem
Racial stereotypes and colourism continue to create disharmony among P.O.C communities in Cape Town, echoing divisions rooted in apartheid thinking.
Insight
Stereotypes lose their power when they are exposed, challenged, and reclaimed. Humour is a unifying tool in South Africa and can create a safe space for people to see beyond assumptions and recognise shared struggles.
Solution
Maak ‘n Plan is a roleplaying card game where characters based on familiar P.O.C personalities must work together to overcome common South Africa challenges. The game encourages unity, humour, and collaboration while highlighting systemic obstacles.
View More Entries
Finalist
Lisa Viljoen
Lisa Viljoen / Cape Town + Steph Simpson / Cape TownSelf-initiated
Finalist
Tikologo ya Rona
Lesego Thubela / Guateng + Nkosiyapha Msomi / Johannesburg,Cape Union Mart
Finalist
Mitologiese Diere
Alexis Gould / Pretoria + Johann Smith / CenturionSelf Bemarking
Finalist
Birding with books
Red and Yellow, Creative School of Business / Cape Town + Wilna Combrinck / Cape Town + Mikayla Rushton / Cape TownFish Hoek Library